Clients typically seek an Executive Coach when one of their senior executives or one of their “high potentials” has untapped potential, ineffective approaches or a personal roadblock; that is, when one or more facets of how they go about their work are impeding their current success and may stand in the way of future promotion.  Typically, the person to be coached (known as the “client” hereafter) has received some feedback concerning their ineffective approaches from co-workers or their direct supervisor, but this feedback has been unsuccessful in “turning them around” so that they meet the expected standard.  Executive Coaching is a powerful, cost-effective catalyst that enables the client to clearly see their current reality, identify more effective strategies and then successfully modify their behaviors so that they stick long term.

Of course, not everyone has the skill or the disposition to be an effective Coach, but assuming that you’ve found the “right” coach to help you, there are still 8 elements that MUST be built into the coaching process in order to ensure real change and a totally satisfied client.  This list, by the way, also applies if you are a coach seeking to set up a successful engagement with one of your clients.

1. Clear objectives and measures

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We are currently assisting one client by coaching some of their people who are being downsized and helping them rapidly transition to new and profitable work.  Our Career Coaching process is a variation of Choice Analysis.  The Career Coaching process is simple and powerful. We use it to coach others. It is also a superior pathway if you are the one who is currently what our strategic partner Elizabeth Allen calls a “free agent.”

I have uploaded the Career Coaching Process Outline as a Word document.  Feel free to use it.  If you print it or otherwise transmit it, please ensure that the copyright notice is retained.  If you do use it for yourself or with your clients, post a comment here letting us know any results achieved.

And it is an outline, so if you have questions, just ask.

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